For a burgeoning business, there’s little more valuable than creating a solid brand, and building awareness around it. This is why over 70% of brand managers say building an audience more important than converting sales. Boosting brand awareness is vital for many reasons. It allows consumers to get to know your company better and it […]
Category Archives: SEO
Enhance Your Web Design Strategy With SEO for User Search Intent
Despite being on the first page of the Google search results, the sixth website only has a 4.7% click-through rate. Ideally, if you want your site traffic to increase, your website needs to make one of the top three results. Maybe you’ve tried every SEO tip and trick in the book, but you can’t seem […]
4 Important Components of an SEO Audit and Why You Need Them | Get a FREE SEO Audit Report Today
If you’re not following SEO best practices on your website, then you’re missing a trick. SEO is a powerful marketing tool that can help to boost your brand, your customer base, and your revenue. If you’ve more or less ignored SEO up to this point, or haven’t been as on top of it as you […]
5 Tips for Choosing a Winning Domain Name for Your Website
So you have an idea for your business, but you haven’t launched your website yet. You might think that choosing a domain name will be an easy and straightforward process, but choosing the wrong name can have huge consequences. You don’t want your brand to suffer because you chose an unfortunate domain name. We’re here […]
4 Big Benefits of SEO for Your Business
In 2020, studies show that there are over four billion Internet users across the world. If you’re a business owner or marketer, it’s crucial to connect with these people in the most effective way possible. With Search Engine Optimization, or SEO, brands can promote their content and reach more people than they ever have before. […]
Top 4 Reasons Your Small Business Needs a Digital Marketing Agency
As a small business owner, you’re probably tired of hearing about the importance of your online presence. However, the reason you hear about it so much is because it’s fundamental to thriving in the modern business world. Studies show that roughly 88% of consumers research products and services online before they decide to buy. If […]
All About Alt Text and Why You Should Care
In the United States alone, 26% of adults have a disability. Increasing the accessibility in the world around us is important. This can mean installing more wheelchair ramps in businesses, incorporating closed captions on videos, and providing image descriptions on websites. Because our smartphones and computers are a major part of our daily routine, creating […]
SEO 101: Crafting an Effective HTML Title Tag for Your Webpage
Great SEO digs deeper than good content, well-placed ads, and keyword optimization. It’s key to look into each aspect of your content from the back-end as well as the user experience end. One example of a deeper tactic in SEO is the optimization of your HTML title tag. We’re going to talk about how to […]
The Phenomenal Benefits of Professional Web Development for Your Site
There are more than a billion websites out there and you may have noticed a trend in recent years that many of those websites are starting to look the same. It’s left many wondering how to stand out in the crowd. Often the answer is to invest in high quality and professional web development for […]
What is UX Design and Why Is It So Important?
Great design can make a massive impact on the number of customers who engage with your website. However, if your website is all style and no substance, your potential customers may be clicking away from your site moments later. While a pretty website is nice, it won’t help your online business grow without good UX. […]