The day you launch your small business is the day you go into direct or indirect competition with the other 32 million-plus small businesses in the U.S. Brick-and-mortar businesses mostly compete directly with other local brick-and-mortar businesses. Yet, that is not the only battlefield. Odds are good that you have some kind of website for […]
Category Archives: SEO
4 Tips for Small Business SEO
Small business SEO is no easy feat. It might be more challenging because you’ve got to focus on what you’re doing and the goals you want to achieve. 75% of website visitors don’t make it past the first page of your website, making SMB SEO even more important. Check out these SEO tips by reading […]
What Are the Best Backlinks for SEO? What to Know
Do you dream of having your website on the first page of Google’s search results? Just think of the traffic that would come in if your links appear in the number one spot on Google’s search results page. So, how do you get to the first page of search results? You can start by using […]
SEO Analytics: A Comprehensive Guide
Want to know if you’re getting closer to a top spot in search results? Then you’ll need to be able to analyze your SEO. SEO analytics are important in measuring whether your SEO strategy is successful. Knowing how your keywords are performing will help you guide your strategy to start earning higher spots in organic […]
5 Important SEO Trends to Know in 2022
Did you know that Google receives an average of 3.5 million searches every day? Organic search is a huge market for businesses. But, with billions of other websites sharing the results pages with you, how do you get your brand noticed? The answer, of course, is SEO. Make sure you’re keeping your marketing strategies up […]
The Different Types of SEO for Small Businesses
If you’re a small business with a digital presence, there’s little chance you haven’t heard of SEO. Search engine optimization is one of the most common and effective digital marketing channels there is. Its efficacy is lauded by digital marketing experts and small business owners alike, but how much do you know about it, really? […]
Should You Use Competitor Research Tools?
Do you have any competitors that do SEO better than you do? Maybe you have a better product than your competitors, but they do a better job of promoting their products through organic search. If that’s the case, you may want to look into competitor research tools. These tools can help you figure out which […]
How to Choose a Domain Name That’s SEO-Friendly
People understand that names have power. History tells us that whole branches of magic even circled around the notion of utilizing ‘true names’ to control people. Poetry and verse have pondered the power of names, the scent of roses, and the correlation betwixt the two. This type of association is important to remember when learning […]
3 Competitor Analysis Tools You Need to Use
Competitor analysis has long been at the forefront of marketing. But in the world of online business, that’s now taken on a whole new meaning. Online competitor analysis is all about using advanced software and tools to proactively monitor your competitors and learn from them. A good tool will help you spot early industry trends […]
Your Digital Marketing Guide to Content Marketing Types
The importance of content marketing for your business growth should never be overlooked. The different types of content marketing can be used for a wide variety of purposes. For example, you can use your content to connect with consumers on a more meaningful level. This will help you establish credibility in the industry. It will […]