Thai Ginger is a Thai food restaurant chain in Seattle serving authentic Thai food. Their online presence did not reflect their brand and their menu was not visually available. The site also needed to be freshly designed and allow for online ordering for each of their four locations.Schedule Your Consultation
The Seattle home for great tasting Thai dishes since 1996. Thai Ginger stocks the freshest and finest ingredients with no MSG added. Thai Ginger is proud to serve artfully crafted menu selections influenced by all of Thailand’s geographical regions.
At Thai Ginger, you will experience the energy and excitement of the exhibition kitchen and be treated to fast and friendly service. Thai Ginger passionately holds onto their goal to offer only the absolute best Thai food to all customers.
“We have four restaurants and don't have a lot of time to invest in developing our marketing and website. We needed to revamp these areas and DG Studio did a great job of taking charge for us. They are very methodical and communicative so we were able to get exactly what we wanted. Now that we're set up on their platform our search rankings and website traffic have gone up every week so far and we're extremely happy.”
- Ty Bradford, Thai Ginger Restaurants
Using DG ID Services
We did the following:
- • Stakeholder Interviews
- • Competitor Analysis
- • Brand Positioning
- • Custom Logo Refresh
- • Visual Identity Guideline
- • Custom Typography Guidelines
- • Brand Color Scheme
Using DG Web Services
We did the following:
- • UX Research & Feature
- • Website
- • Site Digital Bluelines
Site Category Rank Improved by:
Category Rank (Food and Drink Restaurants)
Rank October 2019
Rank December 2018
For the first time, the entire menu was fully visually depicted on the site allowing people to see the dishes and specialties available.
The site was also made mobile friendly
so that customers could easily find the dish they like and then connect via a food delivery service to order the dish. Available for the first time, for all four Thai Ginger locations in Seattle - making it easier for people to order.
- Resulting in mobile visitors increase
In total, a shift from 46% of visitors to 62% of visitors using their mobile device.
- Number of orders also improved
136% increase from February to July 2019
- Full integration with a Food delivery service - Caviar
In addition, one can now have authentic Thai food delivered to one's doorstep from all four locations.
Using DG Hype Services
Online Orders Increased by
SEO - 12 Keywords at NumberOctober 2019