People understand that names have power. History tells us that whole branches of magic even circled around the notion of utilizing ‘true names’ to control people. Poetry and verse have pondered the power of names, the scent of roses, and the correlation betwixt the two. This type of association is important to remember when learning […]
Monthly Archives: January 2022
Digital Marketing vs. Content Marketing
There are all sorts of marketing techniques out there, in this article we are comparing digital marketing and content marketing. While each marketing area has similarities, there are several differences between the two that are important to know. Whether you’re looking to implement more digital marketing or content marketing in your current marketing strategy, you […]
How to Hire the Right IT/Support Team
A big part of running a successful business has to do with hiring the right people. No matter what industry you’re in, if you don’t fill your staff with the best candidates you can find, then you’re never going to keep up with the competition. One of the most important sectors of any business is […]
What Is Brand Identity and Why Your Business Needs It?
People will make their first decision about your product within 7 seconds. Making a good first impression is incredibly important, but that impression also needs to be maintained. Your brand identity is what helps you show people what your brand is all about, and if it’s not up to par it could lead to the complete failure […]