DG Studio

Brand Storytelling 101: How to Use Narratives in Marketing

Content marketing is essential for any brand’s story. If you want to build brand awareness and trust over 75%, you need to invest in compelling content. Establishing a narrative provides consumers with consistent messaging and clarity. The more consumers understand your business, the better your ROI and lead generation. Read this guide to elevate your […]

A Guide to Writing the Perfect Company Boilerplate Text

Brand consistency can increase revenue by a third. One way to ensure your brand description stays consistent is through a properly formatted tool. Consistent messaging is critical when communicating across platforms and media. Learn how to write the perfect boilerplate text for your company’s marketing with this guide. Boost your online presence and virtual impressions […]

2021 Design Trends That Will Shape the Web

Nearly 40% of users will leave a website if they find it unattractive. Although an aesthetically pleasing site is ideal, it’s not the only thing that matters. Web design trends aren’t just about looking good; they’re about functioning well, too. As more users browse the web each year, expectations change, and these expectations shape 2021 […]

The Ultimate Guide to Pay-Per-Click Advertising

Pay-per-click advertising or PPC is a marketing model that allows businesses to place ads on a variety of platforms and pay for placement and interactions (customer clicks).  Businesses primarily use these methods to drive targeted marketing and increase advertising efficiency. This makes sense considering on average, for every dollar spent on Google Adwords, businesses have […]