Content marketing should be an important part of your overall digital marketing strategy. Content marketing is a great way to establish yourself as a leader in your field and provide value for your potential customers. One of the most popular types of content marketing is blogging, and for good reason – blogs are popular and […]
Monthly Archives: December 2019
Benefits of Local SEO for Small Businesses
Local SEO is a marketing technique that focuses on optimizing websites and online directory listings to improve their ranking on local search results. The aim is to make sure that when people search for terms like “doctors near me” or “lawyers in [city name],” your website appears on the top of the search results. Local […]
Reasons why Blogging is Essential for your Business
If you plan to join the online marketing bandwagon, blogging is a vital part of your business for digital success. Quite a few people think that blogging is “dead” due to all the hype around video content with the advent of digital platforms like YouTube, Snapchat, and Instagram. However, blogging is an integral part of […]
Ways Small Businesses can use SEO to Compete
As a small business, digital marketing can be frustrating at times. It can be a challenge to get your website and profiles in front of potential customers. Especially when search engine results are entirely dominated by larger companies in your industry. However, with some savvy SEO strategies, you can boost your rankings and compete with […]
Are you Advertising Blind?
Paid advertisements are everywhere, we practically live and breathe ads in our daily lives. The average person sees them every day and responds differently to each: Most we ignore. Some we chuckle at. A few make us think. Some bring out our fears. And on occasion, we see the one which compels us to act. […]